Over the past few years I have had the pleasure of teaching and learning from hundreds of small, minority, and women-owned contactors. I have asked and answered many questions in an effort to move their businesses forward. Through my blog I will present questions, concerns and issues of small business in a hope to benefit to you and your businesses. My hope is that we can all help each other.
I have noticed several trends with small contractors. First, small business owners spend the vast major of their time working in the business and not on the business. In the construction industry if you are more comfortable in the field (pouring concrete, putting up drywall, wiring electrical, etc.), that is where your focus tends to be, but there are many other areas of your business that are getting little or no attention such as financial, marketing, accounting, branding, human resources, etc.
Small business owners tend to spend most of their time in their comfort zone part of their business, but stepping out of the comfort zone is required for growth and success of your business. Do you know specifically what your business needs to get to the next level? Have you defined what the next level is for your business? If so, have you written down a strategic business plan to get to the next level and put it into action?
I challenge all small, minority and woman-owned business leaders to challenge themselves to step out of their comfort zone, and out of the field, and explore all the other facets of your business that need attention to get you to the next level.
Feel free to contact me with any questions.
Marvin Carolina, Vice President of Diversity